Islamic Relief USA's 25th Anniversary Campaign

Client: Islamic Relief USA

Project: Organized and chair IRUSA’s 25th Anniversary campaign. The aim was to document the organization’s 25 years of work including interviewing founders and creating a video series and print collateral to preserve and share the history, as well as celebrate the past and look forward to the future with large scale galas at years end. This campaign encompassed all digital, print, direct mail and live event experiences for the entire orginzation during a two-year span.

Role: Campaign Management • Creative Direction • Art Direction • Event Production • Video Direction

Our team traveled around the world documenting and tracking the organization's history back to where it all started.

Seasonal direct mail fundraising campaign.

Annual fundraising donation brochures.

Top donor end of year direct mail campaign.

Additional Credits:

Project Coordinator: Michaela Schrum

Event Planner: Christi Rich

Content Writer: Chancey Gannett

Content Writer: Tarek Jones

Graphic Design: Ali Hussain

Graphic Design: Faridah Adam

Video Editor: Fareeha Amir

Video Editor: Peter Gonzalez

Digital Advertisment: Tamana Yousefi

25th Anniversary Gala Highlight Video

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Ridwan Adhami 2024
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