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Ridwan Adhami 2024
Islamic Relief USA's 25th Anniversary Campaign
Client: Islamic Relief USA
Project: Organized and chair IRUSA’s 25th Anniversary campaign. The aim was to document the organization’s 25 years of work including interviewing founders and creating a video series and print collateral to preserve and share the history, as well as celebrate the past and look forward to the future with large scale galas at years end. This campaign encompassed all digital, print, direct mail and live event experiences for the entire orginzation during a two-year span.
Role: Campaign Management • Creative Direction • Art Direction • Event Production • Video Direction
Our team traveled around the world documenting and tracking the organization's history back to where it all started.
Seasonal direct mail fundraising campaign.
Annual fundraising donation brochures.
Top donor end of year direct mail campaign.
Additional Credits:
Project Coordinator: Michaela Schrum
Event Planner: Christi Rich
Content Writer: Chancey Gannett
Content Writer: Tarek Jones
Graphic Design: Ali Hussain
Graphic Design: Faridah Adam
Video Editor: Fareeha Amir
Video Editor: Peter Gonzalez
Digital Advertisment: Tamana Yousefi
25th Anniversary Gala Highlight Video
