Penny Appeal USA

Client: Penny Appeal USA

Project: Served as Director of Marketing and Communications for nonprofit humanitarian organization leading all creative, print and digital marketing experiences. 

Role: Campaign Management • Marketing Strategy •  Creative Direction • Event Production • Video Direction

Women's Empowerment Campaign Video

Additional Credits:

Project Coordinator: Iman Said

Content Writer: Mohammed Ali

Graphic Design: Aysha Abadllah

Social Media: Judy Phan

Video Editor: Ibrahim Zafar

Video Editor: Ahmed Assad

Seasonal direct mail fundraising campaign.

Annual fundraising donation brochures.

Top donor direct mail campaign.

Hurricane Dorian Campaign Video - The Bahamas

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Ridwan Adhami 2024
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